体育产业与体育事业关系论析

Discussion and Analysis of Relationships Between Sports Industry and Physical Education Cause

综观世界体育的大背景和发达国家走过的道路 ,发展体育产业是体育事业发展的必由之路。提出体育产业与体育事业联动发展的 4点对策 :1)强调体育市场的调查研究 ;2 )组建体育产业的大型企业 ;3)引导体育产业投资多样化 ;四是强化体育产业的法制建设。

Making a comprehensive survey on the background of sport of the world and the paths the developed countries have explored, it was found that to develop sports industry is the only way to take for the development of physical education and sport. Four aspects of measures for the development of sports industry and physical education cause were put forward as follows: 1. Investigation of the sports market should be stressed. 2. Large sports enterprises should be built. 3. Investment in sports industry should be diversified 4. Legal system building in sports industry should be strengthened.