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高校校报的特殊性及其发展途径

On the Peculiar Characteristic of College Newspaper and its Development Approach
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摘要 高校校报是党的新闻事业不可或缺的一部分,在新闻改革的大潮流中,只有主动迎接挑战,将新闻媒体的共性和自身的个性结合起来,把弘扬主旋律和提倡多样化结合起来,打破校园封闭状态,参与社会竞争,更新办报理念,不断探索改革与发展新途径,才能寻求更大的发展空间,全面实现其社会功能。 College newspaper is a necessary part of the Party's journalism.In the big current of time of the press reform,only by taking the challenge initiatively,combining the general character and the individual character of the news medium,keeping to highlight the themes of the times while encouraging diversity,breaking the campus closing appearance,participating in the social competition,renewing the notion of running a newspaper,continuing to explore new approach to reform and development,thus,can college newspaper find the larger development space,and carry out its social function completely.
出处 《井冈山大学学报(社会科学版)》 2007年第1期129-132,共4页 Journal of Jinggangshan University(Social Sciences)
关键词 校报 特殊性 发展 受众 school-newspaper individuality development audiences

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