摘要
旅游的文化本质属性决定了任何为旅游服务的建设都必须注重其文化属性,景区网站在国内旅游在线服务中承担了非常重要的角色。在景区网站建设和评价中,除了关注其经济属性外,也应关注其文化属性。关注景区网站文化属性可以从景区文化展示、游客信息收集、双向互动交流和旅游文化保护四个方面来具体操作和实施。
The scenic website has undertaken a very important role in the domestic traveling online service.In the scenic website construction and the appraisal,we should not only focus on its economical attribute,but also on its cultural attribute,which can be realized by displaying scenic spot tourism culture,collecting tourist information,the two-way interaction and protection of tourism culture.
出处
《井冈山大学学报（社会科学版）》
2008年第5期95-98,共4页
Journal of Jinggangshan University(Social Sciences)
关键词
景区网站
评价
文化属性
保护
scenic website
evaluation
cultural attribute
protection
