摘要
面对世界绿色消费市场的蓬勃兴起,作为天然环保型企业的饭店业,迫切需要推行绿色管理,将可持续发展观念融入饭店经营的全过程和各个环节。实行饭店绿色管理,主要的手段是树立绿色理念、采用绿色技术以及开展绿色营销。
With the invigoration of the world green consumption market as an industry of natural environmental protection, hotel management calls in for the implementation of green management. The concept of sustainable development should be integrated into the whole process and every link of hotel management. The implementation of green hotel management mainly relys on build up green idea, adopting green techniques and carrying out green marketing etc.
出处
《商业研究》
北大核心
2003年第5期134-136,共3页
Commercial Research
关键词
绿色管理
饭店
绿色饭店
green management
hotel
green hotel
