适应互联网+推动返乡创业的院校体制机制创新问题研究

Research on the Mechanism Innovation to Promote Back-home Startup under Internet+ in Universities

在积极引导大众创业万众创新的背景下,分析了电子商务交易平台渠道下沉和返乡创业模式的现状,总结了返乡人员利用电子商务进行创业存在的问题,提出了推动返乡创业人员利用电子商务进行创业的主要解决策略;进而从院校角度,在互联网+背景下,提出了院校推动返乡创业的机制体制创新的解决方案。

This paper analyzed the channels of e-commerce transaction platform sinking and the present situation of the home business model under the background of guiding people to entrepreneurship. The main solving strategies were put forward based on the problems of entrepreneurs using e-commerce to entrepreneurship. The solutions of the mechanism innovation to promote backhome entrepreneurs in order to adapt to the Internet + in universities were discussed.