校园杂志《思无邪》的发展窘境及解决措施

当代高校都有自己的校园杂志,虽在校内广为传阅,但杂志的出版发行量并不乐观。自信息化时代以来,纸质杂志面临前所未有的危机,故而必须寻求方法走出困境。本文以西北民族大学文学创作工作室编撰出版的杂志《思无邪》为例,分析其在大数据时代和数字技术冲击下的发展与问题及解决措施。

Modern colleges and universities all have their own campus magazines.Although they are widely read on campus,their circulation is not optimistic.Since the information age,the paper magazine faces the unprecedented crisis,therefore must seek the method to get out of the predicament.This paper takes the journal'thinking without evil'compiled and published by the literary creation studio of northwest nationalities university as an example to analyze its development,problems and solutions under the impact of big data era and digital technology.