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浅析平衡计分卡在我国公司应用中的问题与改进

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摘要 自从1992年Kaplan和Norton教授提出平衡计分卡以来,平衡计分卡在世界范围内得到了广泛的应用。许多外国公司通过平衡计分卡提高了其经营业绩。之后其被《哈佛商业评论》称作是75年来影响力最大的战略管理工具,然而在我国只有为数不多的公司能够成功地应用平衡计分卡,许多公司因为各种各样的原因和困难使得应用平衡计分卡的成效并不明显。本文对平衡计分卡的基本理论和发展、在我国公司应用中的问题进行了探讨,并提出了改进措施,为应用平衡计分卡的公司提供借鉴。
作者 刘珺
机构地区 上海大学
出处 《经贸实践》 2018年第7X期118-119,共2页 Economic Practice
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