主流媒体中字母词产生原因和语用效果

Causes and pragmatic effect of the mainstream media in English letters

随着社会的发展和进步,字母词不断地出现在人们的日常交际和新闻媒体之中。字母词的产生主要受社会因素、心理因素、语言使用者和语言自身发展规律的影响。从语用效果的角度上看,字母词具有创新时尚性和补充性的特点。

With the development of society and progress, the letter words constantly appear in People's Daily communication and the news media. Letter words produced mainly by social factors, psychological factors, the influence of the development rule of language users and the language itself. From the perspective of pragmatic effect, has the characteristics of innovative fashion and complementary letter words.