财务战略视角下民营企业不相关多元化战略的分析

Analysis of private enterprises unrelated diversification strategy under the financial and strategic perspective

社会经济的飞速发展、"互联网+"时代的到来,大大促进了市场经济的发展与变革。面对激烈的市场竞争,实施跨行业的多元化经营可能是民营企业求得生存与发展的最佳途径。当然多元化经营战略也不是包治百病的良方,也会存在很多风险,需要民营企业实施多元化战略时多加分析与筹划,以实现民营企业的长远发展。

The rapid development of social economy, the advent of the era of "Internet +", promoted the development of market economy and change. In the face of the fierce market competition, the implementation of cross-industry diversification is the best way to private enterprises survive and development. Diversification strategy, of course, is not a cure-all, also there are a lot of risk, the need to carry out the strategy of diversifying private enterprises more analysis and planning, in order to realize the long-term development of the private enterprises.