电子商务背景下网络营销研究

Research on network marketing in E-commerce Context

本文将根据我国企业在市场的主要特征,针对电子商务背景下网络营销实施提出相应建议,以期能为网络营销今后的发展提供参考。

This paper according to the main characteristic of our country enterprise in the market for electronic commerce under the background of the network marketing implementation and put forward the corresponding suggestion,in order to provide references for the development of network marketing in the future.