位置消费理论:福利经济学的前沿课题

Positional Consumption Theory:the Frontiers Study of Welfare Economics

位置消费理论是研究人们争名寻位的经济理论。在经济活动中,人们不仅追求绝对消费量的大小,更注重自己的相对消费地位。位置消费的存在影响经济增长的总福利水平,因而如何对位置消费行为进行相应的引导和管制就成为影响社会总福利水平的一个重要手段。

Positional consumption theory is a study on human quest for social status. In economic activities,people not only pursue the absolute consumption,but also seek relative status of consumption. Positional consumption influences the overall welfare standard of economic growth. Thus,to guide and regulate positional consumption behavior is an essential method of influencing the level of general social welfare.