浅析提升中国企业的核心竞争力

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摘要未来的市场竞争,将是企业与企业之间和核心竞争力的竞争。从核心竞争力的特征中不难发现,中国企业欲在经济全球化大潮中立于不败之地,最有效也是最关键的一点,即是以技术创新为核心,以争创品牌为手段,以企业文化为后盾,全面提升自己的核心竞争力,才能在日趋激烈的国际市场竞争中有所作为。

作者叶丽

机构地区广东外语外贸大学

出处《今日南国（理论创新版）》 2008年第8期27-28,共2页 The South of China Today

关键词核心竞争力技术创新品牌企业文化

参考文献1

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今日南国（理论创新版）

2008年第8期

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