创新推广理论——教育技术学与传播学的新结合点

Innovation Diffusion Theory——the New Combination of Educational Technology and Communication

该文从目前传播学在教育技术领域面临的尴尬局面出发,引出解决问题的一种途径:在教育技术学中加强创新推广理论的研究。文章介绍了创新推广理论,并论述了把创新推广理论引入教育技术学的必要性。

Started with the description of the dilemma that communication theory currently facing in the field of educational technology, this paper provides an approach that is to enhance research of innovation diffusion theory. And then, the paper introduces the theory of innovation diffusion and discusses the necessities of introducing it into the domain of educational technology.