摘要
房地产企业应在市场定位、产品质量、企业竞争力、人才机制、企业形象等方面做出努力 ,方可有效创建房地产品牌。
The enterprises of real estate industry should make greater efforts in the market positioning, product quality,talent mechanism, enterprise competitiveness, enterprises image.Only in this way is it possible to establish the brand of the real estate industry.
出处
《广东行政学院学报》
2003年第1期70-73,共4页
Journal of Guangdong Institute of Public Administration
