第二媒介时代的文化——兼评马克·波斯特的《信息方式》与《第二媒介时代》

The Culture of the Second Media Age ——Comment on Mark Poster's the Mode of Information and the Second Media Age

着重探讨了马克·波斯特理论产生的社会批判立场、研究问题的后结构主义语言论视角及其后现代文化是去稳定化、去中心化文化的理论主张 ,进而以电视广告、数据库和电子书写为例论述了其对当下大众文化分析的合理性 ,文章最后分析了这一理论对中国当代文化研究的借鉴与启发价值。

The paper focuses on the social critical standpoint of Mark Poster's theory, the studying perspective of post-structuralism's linguistics and his post-modern theory of which is to destabilize and decentralize. And also discusses his theory's reasonability for modern popular culture studies by the way of taking TV advertisement, Database and electric writing as examples. In the end, the present author points out it's illuminating values to analyze Chinese contemporary culture.