利用新媒体进行社会主义价值观教育的实效性研究——基于数据错觉现象的分析

Research on The Effectiveness of Socialist Values Education by Using The New Media—— Analysis Based on The Phenomenon of Data Illusion

新媒体是随着互联网技术诞生的全新媒介形式,兼具便捷性与实用性特点。特别是以智能手机为终端的自媒体出现,将新媒体利用与研究推向高潮。但是,重新审视新媒体进行社会主义核心价值观教育的实效性,明确新媒体使用者与受众之间的"数据错觉",1对于更好利用新媒体技术进行思想政治教育,具有不可或缺的实证价值。

The new media is a new media form with the birth of the Internet technology, which has the characteristics of convenience and practicability. In particular, the emergence of smart phones as the terminal of the media, the new media use and research to a climax. But, clear between users of the new media and the audience 'statistical illusion' data illusion, illusion exists between data users and data providers, misunderstanding, that is due to the data of the subjective intention, and the data take expanding data or reduce the size of data of deliberately, which leads to the data deviate from the objective reality of the phenomenon. For the better use of new media technology to carry out ideological and political education, with an indispensable empirical value.