广告设计与制作专业中高职课程体系衔接的研究

Research on the Connection of the Curriculum System of Higher Vocational Education in the Specialty of Advertising Design and Production

中高等职业教育的有机衔接是影响构建现代职业教育体系的重要因素,是职业教育获得发展的主要途径。本文就以广告设计与制作专业为例,对这一专业中高职课程衔接贯通中的现状以及存在的关键性问题进行了详细分析,并对优化课程体系街接贯通模式提出了针对性的建议。

The organic connection of higher vocational education is an important factor to influence the construction of modern vocational education system, and it is the main way to obtain the development of vocational education. The advertising design and production of professional, for example, made detailed analysis on the professional curriculum of higher vocational education through the convergence of the status quo and existing key problems, and put forward suggestions on the optimization of curriculum system mode.