摘要
本文借2016年初发生在微信"朋友圈"的一则小插曲窥探社交网络带给"模因"的强大传播力及其背后隐藏的问题。网络模因的传播能否等同于人与人之间的模因传播值得思考:网络时代信息传播的便捷让模因复制所必需的"模仿"行为似乎可以忽略人而进行;而躲在社交网络"身后"的人借用网络遮面,削弱责任的同时又不危及"面子"。但依托网络却给模因的传播带来了威胁:忽略人的"模仿"更像是在讨论人工智能会不会统治人类一样迫在眉睫又遥不可及。
Based on an issue happened in We-chat, this thesis tries to inquire into memes in social network. Social Network empowers reproduction of memes yet raises a potential problem: Whether memes in Social network and the ones reproducing among humans resemble or not? Imitation in meme-reproducing seemingly neglects mankind while advancing into the Social Network. Hiding behind network leaves the perception of being 'invisible', hence makes people feel face-saving during communicating. Discussions of memes in social network are suggested to process human-involvement cautiously, averting illusions of domination by Artificial Intelligence.
出处
《科教导刊》
2017年第3X期150-151,共2页
The Guide Of Science & Education
关键词
模因
社交网络
传播
Memes
social network
reproduction
