电子商务营销模式的选择与建立

ONE TO ONE OF MARKETING'S BUILD

如何利用Internet为企业服务是企业信息化的关键 ,针对企业的营销战略 ,提出了一对一营销模式 ,指明一对一营销模式的实质是以销定产 ,并对其衍生模式进行了说明。

How to make good use of Internet for enterprise is the key of enterprise gathering information. Focus on enterprise's strategy, put forwards one to one model of marketing. Point out that according to sales volume determine output is the essence of one to one model is that sales velume determines output it also and explain the derivative of the model.