摘要
'一带一路'建设给中国文化市场的发展带来了机遇和挑战。本研究通过方差分析对文化管理体系进行了实证研究。本研究调查了1536个样本,比较了不同收入水平的受访者对中国文化管理体制的认知差异。结果表明,消费者对'文化市场社会规制'和'文化市场环境规制'的认识存在显著差异,并基于研究结果给出了建议。
The initiative of'the Belt and Road'(B&R)brings opportunities and challenges for China’s culture market development.This study conducted empirical research about culture regulatory systems by variance analysis.Employing a survey of 1536 samples,this study compared different cognitive differences about China’s culture regulatory system of respondents from different income levels.The results showed that there were significant differences among consumers in their cogitation of'social regulatory of cultural market'and'environment regulatory of cultural market'.Some recommendations were suggested.
作者
郭英之
肖嘉颖
董坤
谭慧敏
Yingzhi Guo;Jiaying Xiao;Kun Dong;Huimin Tan(Department of Tourism,Fudan University)
出处
《跨文化管理》
2017年第2期50-73,共24页
Cross-Cultural Management
基金
supported by National Natural Science Foundation of China(71373054,71073029,41401153)
Major Projects of the National Social Science Foundation of China(12&ZD024)
关键词
“一带一路”
文化管理体制
国家治理策略
'The Belt and Road'
Culture Regulatory Systems
National Governance Strategies