摘要
会展经济在城市经济发展中有着重要的作用。郑州市地处中原,是内陆商贸城市,发展会展经济有着重要的意义。文章分析了郑州市会展经济发展的条件,对郑州市会展经济的市场培植和拓展提出了对策。
MICE economy plays an important part in city economy. Zhengzhou City, as an inland city, developing MICE economy has a great promotion to its economic development. Conditions for developing MICE in Zhengzhou City were analyzed and some suggestions were put forward.
出处
《河南科学》
2003年第1期118-121,共4页
Henan Science
关键词
郑州市
会展经济
管理体制
宣传促销
MICE
market cultivation and extension
Zhengzhou City
