摘要
通过对系统工程和营销的阐述,进一步分析了系统工程对营销决策的重要性及在营销决策中如何用系统工程的做法。
y description of system engineering and running sales ,further analyzes the importance of system engineering for running sales policy decision and how to apply system engineering in policy decision.
出处
《机械管理开发》
2003年第2期91-92,共2页
Mechanical Management and Development
关键词
系统工程
市场营销
营销决策
企业
ystem engineering Market running sales Running sale policy decision
