摘要
在中国的文化传播中,诗词和成语是一种特殊的传播形式。在这种特殊的传播形式中,人们大量地使用动物形象来表情达意,以使自己的传播更具感染力。在中国诗词和汉语成语中,运用动物形象的主要特点可以概括为形象性、生动性和简洁性。其中的动物形象主要用于喻人、写景和抒怀。诗词和成语中动物形象的运用,对提高传播效果起了重要的作用。
Poetry and idioms are special disseminating forms in the Chinese culture. In order to make this kind of dis-semination effective, people often use images of animals to convey their emotions. Some features of this kind of usage can be generalized as the following; visualizing, vivid and concise. It is no doubt for us to say that images of animals play an important role in the process of disseminating.
出处
《湖南大众传媒职业技术学院学报》
2003年第1期16-21,共6页
Journal of Hunan Mass Media Vocational and Technical College