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基于价格歧视策略的供应链信息共享激励模型研究

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摘要 以部分信息共享为切入点,考虑一个制造商的情况,两个零售商部分参与信息共享,利用价格歧视策略设计激励零售商参与需求不确定信息共享的机制,研究结果表明只有在一定条件下才能使用价格歧视策略进行信息共享激励,使其产生价值增值,从而提出需求不确定环境下部分信息共享的严格约束条件;在零售商外部环境和自身能力相同的情况下进行完全竞争时,完全信息共享是该模型的最优Pareto稳定均衡。
出处 《珞珈管理评论》 2009年第1期1-6,共6页 Luojia Management Review
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