浅谈新媒体环境下加强高校思想政治教育工作

Introduction to Strengthening Ideological and Political Education under the New Media Environment

新媒体时代,以互联网和手机媒体为代表的新媒体对大学生的学习、生活、社会交往产生了巨大的影响,对传统的高校思想政治教育工作带来了机遇和挑战,加大了高校思想政治教育工作的难度。因此,在新媒体环境下为做好高校思想政治教育工作,就应当加强新媒体思想政治教育工作队伍建设;大力培养大学生的媒体素养;充分利用新媒体开展思想政治教育工作。

In new media age,the Internet and mobile media as a representative of the new media had a huge impact on the students' learning,living,social interaction.It has brought opportunities and challenges for the traditional ideological and political education work and increased the difficulty for ideological and political education in university.Therefore,in the new media environment we should strengthen the construction of ideological and political education staff,cultivate the media quality of university students and make full use of new media tp carry out the ideological and political education.