摘要
在现代社会,公关能力已非专业的公关人员所独有,它已成为现代人素质能力结构中重要的构成要素。本文将从公关能力的广义涵盖入手,结合高职专业学生培养的实际需要,论述高职专业如何进行教学内容的合理设置,以利于培养高职学生的公关能力,适应现代社会的需要。
In modern society, ability in public relations is not only possessed by professional people, but has developed into an important people抯 ability. This paper begins with the broad sense of ability in public relations, and then expounds what courses should be offered in vocational institution according to the real needs of society so as to train the student抯 ability in public relations and meet requirements in modern society.
出处
《辽宁高职学报》
2002年第6期111-113,共3页
Journal of Liaoning Higher Vocational