摘要
本文通过对贵阳城镇居民的问卷调查及其结果分析,揭示了贵阳城镇居民的旅游消费行为特征,并提出了开发贵阳城镇居民旅游市场的策略。
According to a survey to urban residents of Guiyang and analysis result survey, the essay presents the charac-teristics of tourism consumption behavior of urban residents of Guiyang, and puts forward some strategies for developing the tourist market of Guiyang.
出处
《浙江旅游职业学院学报》
2010年第2期40-44,共5页
Journal of Tourism College of Zhejiang
关键词
旅游消费行为
调查
策略
tourism consumption behavior
survey
strategy