基于灰色关联度评价法的城市旅游竞争力研究——以广西为例

Research on Urban Tourism Competitiveness in Guang Xi On the Basis of Grey Correlation Degree Evaluation Method

伴随着旅游业的快速发展,城市旅游之间的竞争日趋激烈,城市旅游竞争力是城市竞争力的重要组成部分,有助于树立城市形象和实现城市可持续发展,因此对城市旅游竞争力进行合理的评价具有重要意义。本文基于灰色关联度评价法,以广西壮族自治区14个城市为例,从旅游资源、接待能力、旅游经济、社会环境和自然环境5个方面分析城市竞争力之间的差异,研究发现广西城市旅游竞争力可以分为四类,强竞争力型是桂林市,较强竞争力型为南宁市和柳州市,一般竞争力型为崇左市、贺州市、梧州市、北海市,其他城市则为较弱竞争力型,并依据结论提出相关建议。

With the rapid development of tourism,the competition between urban tourism industries is becoming increasingly fierce. As an important part of urban competitiveness,urban tourism competitiveness helps to establish city image and realize city’ s sustainable development and therefore is of utmost significance in judging city’ s tourism competitiveness reasonably. Based on the gray correlation degree evaluation method,this paper takes 14 cities in Guangxi for example to study their competitive differences in terms of tourism resources,reception capacity,tourism economy,social environment and natural environment. Research has found that the urban tourism competitiveness in Guangxi can be divided into four categories,Guilin as the most competitive,Nanjing and Liuzhou as strongly competitive,the cities of Chongzuo,Hezhou,Wuzhou and Beihai as generally competitive,and other cities as less competitive. In light of these differences,the paper puts forward some suggestions and countermeasures.