摘要
跨国经营是当今高度社会化、现代化和国际化的必然趋势,但是,跨国经营面临着各种风险,美国中小企业在跨国经营中存在种种困难,因此,我国中小企业的跨国经营要充分考虑到自身的特点和面临的困难,制定出与自身相适应的跨国经营策略。
Transnational operation is an inevitable trend of today's highly-developed socialization, modernization and internationalization. However transnational operation is faced with various risks. American minor enterprises come up against a variety of differences. So, doing transnational operation, Chinese minor enterprises should take their own features and faced difficulties into full consideration and work out transnational operation tactics suitable to their own conditions.
出处
《科技情报开发与经济》
2003年第4期159-160,共2页
Sci-Tech Information Development & Economy
关键词
中小企业
跨国经营
中国
经营策略
transnational operation
minor enterprise
operation tactics
China