摘要
跨国公司在全球经济生活中正发挥着越来越重要的作用,而"全球化链条"是确保其竞争优势的一大利器,它在同中国本土企业的竞争中将日益发挥其威力。中国本土企业采取何种战略应对竞争是理论家们讨论最多的话题,本文先对"全球化链条"的优势进行剖析,然后相应提出中国本土企业应对竞争的战略选择。
Multinational Corporation is playing more and more important part in global economic life,and global chains has acted on a sharp weapon to ensure competitive advantage for Multinational Corporation,it will show its power in later competition.What is the strategy and how to cope with the competition have topped the agenda for theorist,this article firstly analyzes the advantage of global chains in Multinational Corporation,then it shows relative strategic choice to cope with it for enterprise of China.
出处
《华东经济管理》
2003年第1期72-73,共2页
East China Economic Management
关键词
本土企业
跨国公司
“全球化链条”
中国
市场竞争
global chains of multinational corporation
strategy
valuable chains
competitive
advantage