“互联网+旧衣物回收”资源整合模式创新

Model innovation to resources integration under “internet+clothing recycling”

以"互联网+回收"渠道模式创新在旧衣物回收领域的应用为研究内容,分析"互联网+旧衣物回收"商业模式、微信公众平台相关资源整合主要特征及其实施效果,分析微信公众平台开展旧衣物回收取得"环保+公益"及其社会效益,为相关企业开展在线旧衣物回收工作提供可借鉴的经验。

The applications of'Internet+recycling'in the field of clothing recycling were studied.The business model,the main characteristics of the resource integration of the Internet+clothing recycling platform,and the implementation effects were analyzed.The achievement in environmental protection,public welfare and the social benefits were investigated.The results showed that the experiences were benefited for the related enterprises carrying out online clothing recycling.