3Gunn C A.Vacationscape : Developing Tourist Areas ( the 3rdEdition) [ M] .Washington : Taylor & Francis, 1997.20-29;111.
4Lee T J.Role of hotel design in enhancing destination branding[J].Annals of Tourism Research,2011, 38(2):708-711.
5Andsager J L, Drzewiecka J A.Desirability of differences indestinations [ J] .Annals of Tourism Research , 2002 , 29 (2):401-421.
6Park S Y,Petrick J F.Destinations ’ perspectives of branding[J] .Annals of Tourism Research,2006,33(1): 262-265.
7Zeng G, Go F, De Vries H.Paradox of authenticity versusstandardization : Expansion strategies of restaurant groups inChina [ J].International Journal of Hospitality Management,2012,31(4) :1090-1100.
8MacCannell D.Staged authenticity : Arrangements of social sparein tourist settings [ J].American Journal of Sociology, 1973 , 79(3):589-603.
9Wang N.Rethinking authenticity in tourism experience [ J].Annals of Tourism Research , 1999,26(2) : 349-370.
10Jamal T, Hill S.Developing a framework for indicators ofauthenticity : The place and space of cultural and heritage lourism[J].Asia Pacific Journal of Tourism Research , 2004,9 ( 4 ):353-371.