大学生创业风险分析

On Risks of College Students Entrepreneurship

在市场化过程中,大学生创业者由于某个或某些环节把握不当而造成决策失误,进而带来危机或损失,即为创业风险。其特征包括可分离性、叠加性和可控性。大学生创业风险主要来源于八个方面:项目、财务、社会资源、创业意识、环境、市场、团队和技术。大学生创业风险成因可以区分为自身原因和外部原因。大学生创业风险的防范不仅需要创业者清醒地认识各种可能的创业风险,客观地评估自己承受风险的能力,对可能面临的风险做出足够的提前认知,更需要全社会的鼓励和支持,形成合力来防范和化解风险。

In the process of marketization,college students entrepreneurs encounter risks or loss owing to poor decision for their incorrect grasp of some segments,this is usually considered as the risk of entrepreneurship. Its characteristics include: detachability,superposition and controllability. The risks come from eight aspects: project,finance,social resource,entrepreneurship consciousness,environment,marketing,group and technology. The reasons of the risks can be classified as internal factors and external factors. The prevention of the risks needs not only the entrepreneurs' clearly understanding the various possible venture,assessing their ability of taking risk objectively,and making sufficient advance awareness of risks,but also the encouragement and supports coming from the whole society,to form a joint force to guard against and defuse the risks.