回溯、演进与展望——海丝之路之上的妈祖文化传播考察

Retrospect, evolution and outlook?——Exploration of Mazu Culture Communication on the Maritime Silk Road

本文从妈祖文化在海上丝绸之路上传播发展的历史、现状、远景论述妈祖文化与海上丝绸之路的密切关系。从文化交汇于认同、文化符号的构建及文化意指实践,再到跨文化传播的言说三个维度进行归纳和考察,重点突出了妈祖文化在海上丝绸之路上对于增进人民交流、促进民心相通、推动和谐共赢等方面的突出作用。肯定妈祖文化在"一带一路"愿景与行动中的突出贡献。

This paper discusses the close relationship between Mazu culture and the Maritime Silk Road from the history,current situation and prospect of the spread of Mazu culture on the Maritime Silk Road.From the intersection of culture and identity,the construction of cultural symbols and the practice of cultural meanings,and the three dimensions of cross-cultural communication,this paper highlights the importance of Mazu culture on the maritime Silk Road to promote people's communication,people's hearts,a prominent,double win role in harmony.The paper also affirms the outstanding contribution of Mazu culture in the vision and action of the“Belt and Road”initiative.