广州文化市场的现状与发展探析

Probing into the Present Condition and Development of Cultural Market in Guangzhou

坚持以市场为导向 ,努力寻找社会效益和经济效益的最佳结合点 ,充分突显文化产品的商品属性和文化生产的产业属性 ,是广州文化市场快速发展的一个鲜明特征。中国加入WTO ,给广州的文化市场带来了重大的发展机遇与挑战。广州的文化市场应正视自身存在问题 ,采取切实措施 ,建立健全市场规则 ,规范市场行为 。

As is one of distinct features that cultural market in Guangzhou develops rapidly,Guangzhou culture has been sticking to market orientation,making every effort to accomplish the best conjugation of the social benefit and economic benefit,fully protruding commodity attribution of cultural products and property attribution of cultural production.Chinas entry into WTO has brought crucial developmentcpportunity and challenge to cultural market in Guangzhou. In face of existing problems,Guangzhou must take earnest steps to perfect market regulations, standardize business doings and breed healthy cultural market in good order in new century.