跨国公司在华直接投资意图探析

Probing and Aalysis of the Aim of Direct lnvesting of Multinational Corporation in China

中国作为世界上最大的潜在市场之一 ,理所当然地成为众多跨国公司直接投资的重点 ,跨国公司在中国市场上的直接投资已经成为一种大规模的战略行为 .本文在分析跨国公司在华直接投资的意图的基础上 ,就中国企业应采取的相应措施提出若干建议 .

As one of the biggest latent market in the world,china became an important area for multinational corporation to invest directly and the direct investing has been a strategy on a large scale.This article present some suggestions for Chinese enterprises to take relevant measures on the basis of analysing the aim of direct investing of multinational corporation.