关于20世纪末期编辑传播学研究

Editorial and Propagation Studies at the Late Twentieth Century

20世纪90年代初期,传播学理论已被广泛引入编辑学领域,使编辑传播学研究不断深化,收获颇丰,表现在:对编辑学与传播学的关系的认识更为全面,准确;对编辑主体、编辑功能问题,以编辑传播学的新视野进行了重新审视与定位;对编辑传播原理与规律进行了较为系统的归纳、总结;对编辑传播过程及社会功能进行了更为细致的描述;对于新媒介技术的优势及其带来的编辑模式的变革、编辑主体观念与素质的更新提高问题,作了富有时代特点和现实意义的探讨。可以预料,今后的研究将更加系统化、体系化,研究方法将更加完善和多元,编辑传播学将成为一门重要的分支学科。

In the early days of 1990s, the propagation theory has been widely introduced into the editorial circle, and deepened the editorial propagation studies. The rewarding is great. These are as follows: having a more comprehensive and more accurate understanding of the relationship between editorial and propaganda programs; re-orientating the problems of editing principals and functions from the new propagation viewpoint; systematically inducing and summarizing the editing and propagating principles and regulations; having the detailed description of the editing and propagating process and social functions; having a realistic study of the advantages of the new media and the editing pattern reformation. The editing subject concept and quality renewed problems have been studied thoroughly. It can be expected that the future study will be more systematic. The study method will be more perfect and more comprehensible. The editing and propagating study will become a very important branch of science.