摘要
广告信息在一定程度上体现了一个民族的文化特征。广告对文化有促进和注解作用。
Culture is the premise to effective Tv advertisment, Tv advertisment could develop enrich and explain culture, effective advertisment could build a bridge between customers and culture.
出处
《徐州教育学院学报》
2003年第2期101-102,共2页
Journal of Xuzhou Education College
