摘要
文章从实施品牌战略、建立技术创新体系、完善公司治理结构。
From five aspects of practicing famous brand strategy, establishing technical innovation system, perfecting company's management structure, constructing totally new enterprise's culture and innovating human resources management mode, this paper briefly discusses on the channels of lifting enterprise's competitive power form all sides.
出处
《山西科技》
2003年第4期19-20,共2页
Shanxi Science and Technology
关键词
企业竞争力
品牌战略
技术创新体系
公司治理结构
企业文化
中国
famous brand strategy technical innovation management structure enterprise culture competitive power