资源优势理论对我国旅游资源开发的启示

The Theory System of Tourism Resource Advantage∶ An Exploratory Study and Its Implication

资源优势理论是反映企业竞争行为的新理论,将该理论运用于旅游资源优势分析是一种有益的探索。在旅游资源优势理论四个关键要素的基础上,阐述该理论体系构建的主要内容以及应用前景,然后应用旅游资源优势理论对我国旅游资源开发中景区雷同化和人为景观泛滥现象进行解释,并着重论述了其对我国旅游资源开发的启示。

Resource Advantage Theory (RA Theory) is a new theory reflecting the competitive behavior of enterprises. Application of the theory in tourism resource advantage analysis is a beneficial exploration. Based on the four essential elements of Tourism Resource Advantage (TRA) Theory, this article expounds the main content and the application prospect of TAR, and then applies the TAR to explain the lack of originality and abuse of artificial sceneries in China, laying the emphasis on its implications for China's tourism resource exploration. 