摘要
本文从分析企业系统的生态环境着手,论述了在互联网环境下企业外部与CRM。
To begin with the analysis the environment of enterprise ecological system , this paper expatiates the necessity of applying BPR into the enterprise's ERP/ MRP II system and expounds the importance of integrated CRM and SCM with ERP/MRP II system.
出处
《上海管理科学》
2003年第1期35-36,共2页
Shanghai Management Science
基金
国家社会科学基金(02BJY006)
上海市教委青年基金(01QN92)
