摘要
本文根据市场营销学原理,从宏观环境、市场调查、产品组合、促销技巧等方面对近现代回族经济中的市场学思想进行了全面深入的探讨。文章认为,对回族经济发展中市场学思想遗产加以整理与研究,不仅具有填补回族经济思想研究领域空白的理论意义,同时更具有在社会主义市场经济条件下对促进少数民族经济发展的可资借鉴的现实意义。
AbstractAccording to the principle of Market,the article Makes a Whole research on the
Market thoughts in modern Hui eco-nomic development from aspects such as Macrocircumstance
Market inguiring.Goods composing Sale shill.etc.It not onlyhas the theory significance of filling in
the gaps in the fields of Hui economic thoughts,but also has the relistic significance ofpromoting
the development of the minority nationalities under social marker economic condition.
出处
《黑龙江民族丛刊》
CSSCI
北大核心
1998年第3期49-52,共4页
Heilongjiang National Series