开拓农村消费市场所面临的问题和应采取的对策

Problems to open up rural consumer markets and the countermeasures

扩大内需关键在开拓农村市场。当前农村消费市场所面临的问题是消费环境差、商品适销对路性差、销售网络和售后服务措施不健全、农民收入增长缓慢、未来增收预期不明确等,一定程度上延缓了农民的即期消费。可从十个方面寻求解决问题的方法。

The crux to expand internal demand lies in opening up rural consumer markets.Howerver,the problems in rural consumer markets are:the consumption environment is poor,the commodities are not marketable to satisfy the need,the sales system and postservice measures are not perfect,the peasants income increases slowly,and the expectation for increasing production in the future is not definiteAll these delay and affect the peasants immediate consumption.This paper introduces the solutions to the problems from ten respects.