摘要
敦煌旅游业经过20多年的发展,已形成了具有一定规模、相对稳定的客源市场。对敦煌旅游客源市场进行分析研究,并在此基础上制定相应的市场开发战略,对敦煌旅游业乃至全省及周边省区旅游业的发展具有十分重要的意义。
For over twenty years development,there has been formed the market of tourist resources with a certain scale and steability in Donghuang.To give it analysis and conform a market developing strategy on the foundation of a market analysis has an important meaning for Donghuang tourism,even,Gansu provice tourism.
出处
《甘肃理论学刊》
2003年第4期109-112,共4页
Gansu Theory Research
关键词
敦煌旅游
市场分析
市场开发
战略
Donghuang tourism
market analysis
market devevopment
strategy
