摘要
运用波特的五种力量模型对我国纺织行业的竞争结构和竞争特点进行分析,旨在找出纺织行业竞争激烈的内在原因,为我国纺织企业寻找机遇和制定决策提供有益参考。
Porter's Five-power Model was introduced into the competitive analysis of China textile industry.From the present status and the problems of China textile industry,this paper analyzed the competitive structure and characters of China textile industry,in order to find the reasons of the highly intense competition of China textile industry,and to give sound advice to China's textile enterprises to find strategical opportunities and make suitable competitive strategies.
