近十年国外舆情研究知识图谱分析

Knowledge Map Analysis of Public Opinion Research Abroad in Recent Ten Years

【目的/意义】本文通过对国外舆情研究文献进行可视化分析,了解国外相关领域研究进展,以期为我国舆情研究提供参考。【方法/过程】本文以Web of Science数据库近十年舆情研究文献为对象,利用CiteSpace可视化分析软件,通过作者、机构、国家合作网络来分析国外舆情研究的时空分布,通过关键词聚类视图来阐释近十年舆情研究热点,通过突变词分析来判断当前研究趋势。【结果/结论】通过文献计量和可视化,发现近十年国外舆情研究以特殊专题、理论与传播、新方法应用为研究热点,呈现出聚焦国际时政、注重网络媒介、强调大数据分析三大趋势。

【Purpose/significance】Through visual analysis of foreign public opinion research literature,this paper understands the research progress of foreign related fields,and provides reference for public opinion research in China.【Method/process】This paper takes the literature of public opinion research in Web of Science database for nearly ten years as the object,uses CiteSpace citation visualization analysis software to show the spatial and temporal distribution characteristics of foreign public opinion research through the analysis of authors,institutions and national cooperative networks,explains the hot spots of public opinion research in recent ten years through keyword clustering view,and judges the current research trends by mutation word analysis.【Result/conclusion】Through bibliometrics and visualization,it is found that in recent ten years,foreign public opinion research has focused on special topics,theory and communication,and application of new methods,showing three trends:focusing on international politics,focusing on network media,and emphasizing big data analysis.