摘要
文章通过对POP广告功能,图形及色彩表现的分析研究,探讨了POP广告怎样迅速传递商品信息,达到促进销售的目的。
Through the research on the functions and the using of the color in the interface of the POP advertisements, presents us the way of how to covey the information of the goods and how to get the best effect of promotions of the goods.
出处
《包装工程》
CAS
CSCD
北大核心
2003年第4期81-82,共2页
Packaging Engineering
