中国零售业加入WTO后的应对措施

The solutions in the Chinese retail trade after China's entry into WTO

随着全球经济一体化的进一步发展 ,加之中国加入WTO后 ,国外大型商业连锁集团纷纷抢摊中国零售市场 ,对于中国早已饱和市场的苦苦挣扎的本土零售业而言 ,不啻是雪上加霜。中国零售业所面临的这种窘境既是一种挑战 ,又是一种机遇 ,只要抓住机遇 ,迎接挑战 ,争取趋利避害的应对措施 ,就能使中国的零售业发展壮大 。

With the development of economic globalization and in response to the new situation of China's entry into the WTO, more and more overseas large business groups race to occupy China's retailing markets. This makes the Chinese retail trade be confronted with challenges and opportunities. The present paper suggests some solutions for the Chinese retailing industry to strengthen itself and to expand the space for further development.