摘要
探讨了竞争情报对企业的作用与功能 ,提出了企业内设置竞争情报机构与组成系统的设想 ,分析了现阶段企业开展竞争情报所面临的困难及相应的对策。
The effect and function of the competitive intelligence were studied.The enterprises should put the forward a concept of setting up the organization and forming a system of the competitive intelligence inside the enterprises.In addition,the difficulties that are faced in carrying out the Competitive Intelligence in the present and the countermeasure to be adopted in coping with it were analyzed.
出处
《冶金信息导刊》
2003年第4期43-45,共3页
Metallurgical Information Review
关键词
竞争情报
企业
服务
情报机构
competitive intelligence
enterprise
service
