摘要
笔者通过对国外1996年到1999年旅行社产品运作研究文献的搜集和整理,对其研究方法、研究内容和研究特点进行了分析,并结合国外旅行社发展的状况,对国外旅行社产品运作的学术研究现状进行研究分析,在此基础上对国外旅行社产品运作未来几年的研究趋势予以预测。
Through collection and sorting out the research papers written by foreign tourism agencies about the product operation in 1996-1999, t he author of this paper analyses the methods, content and characteristics of the ir research, examines the development of foreign tourism agencies, and makes an analytical study of the present situation in their academic research of the prod uct operation, and, on the basis of this, predicts the tendency of their researc h in the coming years.
出处
《内蒙古师范大学学报（哲学社会科学版）》
2003年第3期57-60,共4页
Journal of Inner Mongolia Normal University：Philosophy and Social Sciences Edition
关键词
产品运作
研究现状
研究趋势
product operation
the present situation in the resear ch
tendency of the research
